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Post by account_disabled on Dec 27, 2023 22:59:03 GMT -5
Marketing and sales interact with customers in their own way and know different things about them. gets a clearer picture of the target group , can address them specifically and make them individual, tailor-made offers. A separation of sales and marketing, on the other hand, leads to a division of tasks , which swallows up valuable resources and can cause irritation for customers . Occasionally, the marketing team generates leads and simply passes them on to the salespeople. These should then turn them into new customers. You address interested parties in a completely new way and don't know how marketing responded to them. Thanks to C Level Contact List SMarketing, however, an exchange takes place so that both departments have a common level of knowledge and an efficient approach to customers is possible. This approach leads to your company building a real relationship with its target group . It's not just about the goal of generating leads and sales. Instead, sales and marketing work together to develop materials and offers from which customers benefit. They don't feel like they're being talked into something, but rather value the information that offers them real added value. This means you don’t just generate short-term sales – you achieve long-term loyalty . This is how SMarketing can work In order for marketing and sales to cooperate sensibly and use their strengths together for the benefit of the company, various prerequisites must be met: A solid basis of trust Sales and marketing often work side by side in companies and there are little or no points of contact (despite the physical proximity.
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